Since 1988, the brand has grown steadily from its origins as a single shirt specialist store to the global lifestyle brand it is today.

Board of Directors

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Sharon Baylay
ACTING CHAIR
Sharon Baylay
ACTING CHAIR

Sharon was appointed as a Non-Executive Director on 15 June 2018 and was appointed Acting Chair on 10 December 2019. She is a highly experienced digital and marketing executive who spent 16 years at Microsoft, latterly as General Manager of the Advertising and Online division for Microsoft UK. After Microsoft, Sharon became the Director of Marketing, Communications and Audiences at the BBC, where she also served as a member of the board and as a Non-Executive Director of BBC Worldwide.

Rachel Osborne, MA, ACA
ACTING CHIEF EXECUTIVE OFFICER
Rachel Osborne, MA, ACA
ACTING CHIEF EXECUTIVE OFFICER

Rachel joined Ted Baker as Chief Financial Officer in November 2019 and was appointed Acting Chief Executive Officer on 10 December 2019. Rachel is a Chartered Accountant with more than 20 years' brand and retail sector experience. Rachel joined Ted Baker from Debenhams Retail Limited, where she held the role of Chief Financial Officer. Rachel has a broad experience of consumer-facing brands in her previous positions as Chief Financial Officer at Domino's Pizza Group plc, Finance Director of Group Enterprise at Vodafone and Finance & Strategy Director at John Lewis. She has also held senior positions with Sodexo, Kingfisher and PepsiCo.

Jon Kempster
Independent Non-Executive Director
Jon Kempster
Independent Non-Executive Director

Jon was appointed as a Non-Executive Director on 17 December 2019. Jon’s career has included Board positions at Delta plc, Fii Group plc, Linden plc, Low & Bonar plc, Sports Direct International plc, Utilitywise plc and Wincanton plc. He has been a Non-Executive Director and Audit Committee Chair at Redcentric plc since January 2017 and is a Trustee of the Delta plc pension scheme. Jon qualified as a Chartered Accountant with Price Waterhouse in 1990 and has a BA (Hons) in Business Studies from the University of Liverpool.

Andrew Jennings
Non-Executive Director
Andrew Jennings
Non-Executive Director

Andrew was appointed as a Non-Executive Director on 1 February 2014. He has worked in the international retail industry for over 40 years at some of the world's most respected high-end department stores. Previously he was Chief Executive Officer of the Karstadt Group in Germany and prior to this has held a number of senior executive positions at leading UK and international retailers including Saks Fifth Avenue in the USA; Holt Renfrew in Canada; Harrods and House of Fraser in the UK; and Brown Thomas in Ireland.

Jennifer Roebuck
Non-Executive Director
Jennifer Roebuck
Non-Executive Director

Jennifer was appointed as a Non-Executive Director on 29 September 2017. Jennifer is an experienced digital and e-commerce executive with a background in digital transformation and brand marketing, particularly in the lifestyle and clothing sector. Jennifer is the co-founder of REVL, the events app, and has wide experience working with technology led start-ups.

Helena Feltham
Non-Executive Director
Helena Feltham
Non-Executive Director

Helena was appointed as Non-Executive Director with effect from 1 May 2019. She has over 30 years' experience in Retail and Human Resource Leadership. She was formerly People Director at B&Q and, prior to that, held the role of Human Resources Director at Jack Wills Ltd, Marks & Spencer, Topshop and Woolworths South Africa. She has also spent a number of years of her career in executive search with Odgers Berndtson, covering senior appointments acro.

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